Tero Juuti

Pacifist Biathlonist motion illustration

An old style pixel animation illustration for an article about whether it would be possible to win in Biathlon if one was a pacifist and refused to shoot a gun. The article is only in Finnish but I still won’t spoil the outcome. The illustration was inspired by the C64 classic Winter Games. I made short loops in pixel graphics so the files were pretty light and smoothly running, even if the pixel size was quite large. In addition to the animated loops I made some stills featuring the same character.

500 – custom typography

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Talouselämä is one of the major economy magazines in Finland. They publish an annual Top 500 companies in Finland -issue and wanted me to design the number 500 for this year’s cover.

After some sketching we decided to go for the isometric perspective look. The text “500” itself isn’t typographically the most interesting, since two out of three numbers are the same, but the “extra dimension” in the perspective gave it some more possibilities. I made some cubes and piled them up for the basic forms, which were then refined further. After the forms were for the most part ready I added some details in “impossible perspective”, so the letters could be seen as from two different viewpoints. It’s a small detail but a nice added bonus, if someone spots it.  The red color is the main color of the magazine and the gray tones are also used frequently.

Finnish Photobook Award

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A logo designed for a new Finnish Photobook Award (http://photobookaward.fi/) that’s being awarded for the first time in 2017.

The symbol is a mix of books’ pages and a shutter. I personally like the symmetry of it quite a lot. The type is custom-made, all the A’s are missing the horizontal line so they’d look a bit like books from the side. The lines of the letters also continue between different letters on the same or next lines, where possible without it being too attention-grabbing.

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Book of Hours

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Book of Hours is a book by photographer Ida Pimenoff with her photography and writing. I’ve known Ida for a long time, and was very happy she asked me to design the book with her. The form of the book was changing along the process but finally turned out to be quite close to an idea we spoke of early in the making of the book; a notebook with a feeling of everyday.

There are two different covers, both are shots of the same cloud taken moments apart, so the impression is similar but not identical. There are folds in both front and back covers there the cover image continues. The paper is Lessebo Design, which feels very nice and smooth in the fingers.

The book is bound with swiss binding, so the spreads open (almost) completely. The images can be seen completely and the fold doesn’t hide them.

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Many of the images are shot in panoramic format so the book shape was built around them, with some flexibility for other formats. At times the editing of the book felt a lot like editing a film because of the cinema-like quality of many shots.

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With smaller images and texts I paid a lot of attention to the interplay of the elements within the spreads and also from one spread to the next.

The only typeface used in the book is Minion Pro, a common font that is nevertheless very well done and quite friendly and familiar in appearance. The typeface is designed with different versions for different text sizes, many of which were in use in the texts.

Book of Hours, like Ida’s earlier books, was published by Kehrer Verlag. Here’s a flip-through video of the book.

Media-avain

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Media-avain (Media Key in english, though the site is only in Finnish for now) is a web-based service giving parents more accurate tools to estimate the suitability of media (movies etc.) for kids, compared to only loooking at the age ratings. It also provides advice for discussion.

I designed the logotype for the service and since they deal with and advertise in movies, it made sense to have an animated version also. The symbol itself is a bit cryptic and gives room for interpretation. It also includes the initial letters of the words Media and Avain, but it’s not immediately obvious when seen without the other text. The colors come from the rating colors used on the site, blending together for more tones.

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