Tero Juuti

Finnish Photobook Award

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A logo designed for a new Finnish Photobook Award (http://photobookaward.fi/) that’s being awarded for the first time in 2017.

The symbol is a mix of books’ pages and a shutter. I personally like the symmetry of it quite a lot. The type is custom-made, all the A’s are missing the horizontal line so they’d look a bit like books from the side. The lines of the letters also continue between different letters on the same or next lines, where possible without it being too attention-grabbing.

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